SPONSORING THE ZHANG SAN FENG FESTIVAL
Today, sponsoring an event is one of the most cost effective ways to promote your company, services and/or products to a targeted market. Whether your goal is to reach an untapped demographic, establish yourself in a new market, test new products and services, or enjoy the halo that results from associating your company with a highly respected, time honored event in a niche market, corporate sponsorship is a vital marketing tool that can offer maximum return-on-investment for a relatively modest sum.
OUR MARKET: THE ODDS ARE, YOU'RE NOT TOUCHING IT!
The typical martial arts event is either a tournament or competition with a few seminars sprinkled into the mix, or a glitzy expo with loud music and entertainment, reminiscent of world federation wrestling. Either way, most companies in the health and wellness markets generally have no desire to become involved in events of this type. Unfortunately, this also means most companies don't have a direct means of accessing the niche market found at these type events until now.
THE ZHANG SAN FENG FESTIVAL: THE PERFECT CONDUIT
Tournaments and competitions have never been a part of the Zhang San Feng Festival. Nor have loud music, glitter balls or hyped demonstrations. Founded by a college professor turned tai chi master and scholar, the Zhang San Feng Festival is the oldest PURELY SOCIAL & INFORMATIONAL martial arts event in the country. It attracts many of the estimated 11 million people who practice tai chi nationwide, together with martial artists from other styles coming from the nearly 28 thousand martial arts schools operating in the US. And while you may not be accessing these folks from your sponsorship activities, as untapped members of the LOHAS market, they're a group whose language you speak and whose tastes you know well. The Zhang San Feng Festival is the perfect conduit for your company to reach martial arts world while enjoying the unique halo from the oldest and most time honored tai chi - based event in the country.
A STRATEGIC PARTNERSHIP
In the old days, sponsorship amounted to little more than a cash handout for a few nebulous perqs. Today, the best corporate sponsorships are strategic marketing partnerships where both sponsor and event promoter work together to formulate strategies designed to optimize benefits for both parties. This is what we offer.
YOU DON'T HAVE TO BE A BIG COMPANY TO THINK BIG
If all this sounds perfect for a medium to large sized company with specific marketing needs, you're right. If all this sounds like something a small business couldn't afford, you're wrong. Sponsorship can take many forms, from large marketing campaigns to modest trades of merchandise, website advertising, and cross-promotion. Any business, large or small, can become a sponsor of the Festival. Just contact us:
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, or call: 973-670-6582.
A CUSTOM PACKAGE FROM THE FIRST DAY
Rather than using the same tired formulas found in many typical sponsorship packages (bronze, silver, gold, etc.), we at A.S.I.A. work to create individualized packages tailored to meet your sponsorship needs. Thus, all of our sponsorship packages begin with a blank sheet of paper, filled out only after completing a detailed analysis of how your company can enjoy the greatest ROI at the Zhang San Feng Festival.
HOW TO START
Give us a call at 973-670-6582, and let's discuss how your company can become a part of the oldest tai chi convention in the country, accessing the martial arts and wellness market while enjoying one of the most well respected halos in the industry.